IHMM Advertising

Reach Over 100,000 Key Decision Makers and Leaders in the hazardous materials, dangerous goods, environment, health & safety communities of practice

IHMM’s Industry Reach is Widespread

IHMM Foundation Partners receive discounted advertising rates and more by becoming a Friend of the Institute. Click here to learn more.

Why You Should Advertise with IHMM

Cost Effective

Advertising with IHMM and HMS is less expensive than mainstream media outlets, allowing you to get in front of customers and the people you want to do business with at much more affordable rates.

Since 1984 our certificants and members have turned to the Institute and now the Hazardous Materials Society as the informational authorities of the industry. Advertising in IHMM Today, EHS Professional, and COLLABORATION solidifies your place among daily and weekly information provided to our communities of practice.

Credibility

Tailored Audience

With other mainstream advertising outlets, audiences are so broad which makes it impossible to build effective marketing campaigns that resonate with the end user. With IHMM advertising, your audience and our members are the same.

Smaller, niche segments employ greater word of mouth and trust among its members—resulting in a level of confidence and assurance you’ll get with no other mainstream advertising outlet.

Niche Segment

Less Competitive Environment

With IHMM, you’ll never worry about having to compete with mega brands for ad positioning and spend. IHMM treats all companies who choose to advertise with us the same, no matter how large or small.

Explore All IHMM Advertising Options

Broadcast Emails — 95,000+ Subscriber Base

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IHMM does not provide graphic design services so your ad must meet the outlined specifications and be ready to publish.

Broadcast email is a powerful visibility tool that allows your organization the ability to reach our180,000+ subscriber base. Provide us a custom HTML file that IHMM will send out on your behalf. We offer a limited amount of these each year, so reserve your spot today, the more you purchase the more you save.

Rates:

1 eblast: $3,410 | $2,500 (Foundation Partner Discount)
2 eblasts: $5,610 | $4,500 (Foundation Partner Discount)
3 eblasts: $8,085 | $6,750 (Foundation Partner Discount)
4 eblasts: $10, 560 | $9,000 (Foundation Partner Discount)

Specifications:

Emails may not contain attachments, should be less than 1 MB, and must be in HTML format thatdoes not contain absolute positioning or javascript.
Emails should not be a single JPEG, GIF, or PDF file.
Graphics and images must be linked from a web server, not embedded in the communication.
The HTML file is due ten days prior to deployment to ensure proper time to upload, test, and proof.
The subject line will begin with the words “Sponsored Content,” followed by any text and preheader content you provide. Please supply the language you would like to use when submitting your HTML file.
Emails may go out any day except Tuesdays – since that is when our weekly newsletter IHMM Today goes out, and every other Thursday for our bi-weekly EHS Professional newsletter.

IHMM Today & EHS Professional — 100,000+ Subscriber Base

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All purchases run consecutively for 13 publications. IHMM does not provide graphic design services so your ad must meet the outlined specifications and be ready to publish.

Delivered weekly to subscribers, IHMM Today is a content-rich newsletter that covers the most relevant stories in hazardous materials management, dangerous goods transportation, and environmental, health, and safety. EHS Professional is a content-specific newsletter delivering essential EHS updates every other week to its subscribers.

Both publications inform top-tier professionals—decision-makers with purchasing power in hazardous materials, transportation, environment, health, and safety.

Rates:

Leaderboard Ad: $1,754 | $955 (Foundation Partner Discount)
Clickable image appears at the top of the newsletters before the IHMM Today/EHS Professional banner.

Dimensions: 728×90 px
File Format: GIF, JPEG
File Size: 40 KB

Lower Leaderboard Ad: $1,644 | $895 (Foundation Partner Discount)
Clickable image appears at the top of the newsletters right below the IHMM Today/EHS Professional banner.

Dimensions: 580×70 px
File Format: GIF, JPEG
File Size: 40 KB

Center Ad: $1,314 | $595 (Foundation Partner Discount)
Clickable image appears appears halfway down IHMM Today/EHS Professional.

Dimensions: 468×60 px
File Format: GIF, JPEG
File Size: 40 KB

Lower Ad: $1,204 | $495 (Foundation Partner Discount)
Clickable image appears appears at the bottom of IHMM Today/EHS Professional.

Dimensions: 580×70 px
File Format: GIF, JPEG
File Size: 40 KB

Product Showcase: $1,314 | $595 (Foundation Partner Discount)
Includes your product image, text, and a link for buyers to purchase or learn more about your products.

Dimensions: 275×175 px
File Format: GIF, JPEG
File Size: 40 KB

COLLABORATION — 36,000+ Member Base

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IHMM does not provide graphic design services so your ad must meet the outlined specifications and be ready to publish.

COLLABORATION is IHMM’s unique collaborative online platform where the top 1% of our industry’s professionals gather every day to engage with each other to solve their most difficult problems. This electronic platform provides the ideal venue for advertising your company and what it offers to IHMM’s top 1% decision-makers in the hazardous materials, dangerous goods transportation, environment, health and safety communities of practice.

Rates:

Center Top Ad: $1,182 | $475 (Foundation Partner Discount)

Clickable image appears at the top of the COLLABORATION forum page before the main navigation menu.

Dimensions: 962×125 px
File Format: GIF, JPEG
File Size: 40 KB

Center Lower Ad: $1,100 | $400 (Foundation Partner Discount)

Clickable image appears at the top of the COLLABORATION forum page right below the main navigation menu.

Dimensions: 962×125 px
File Format: GIF, JPEG
File Size: 40 KB

Sidebar Ad: $1,072 | $375 (Foundation Partner Discount)

Clickable image appears on the sidebar of the COLLABORATION forum page under the Announcements headline.

Dimensions: 250×250 px
File Format: GIF, JPEG
File Size: 40 KB

Social Media — 11,000+ Engaged Followers

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IHMM does not provide graphic design services so your ad must meet the outlined specifications and be ready to publish.

As the leading authority on the management of hazardous materials, dangerous goods transportation, environmental protection, health and safety, individuals and corporate decision makers rely on us as the go-to experts in the industry. By advertising on IHMM’s social media channels, you’ll get in front of early career and seasoned professionals looking to grow and advance in their skills. It’s also a great way to engage corporate decision makers that trust IHMM with their corporate training needs.

Your ad will appear on IHMM’s LinkedIn profiles, Facebook, and X (formerly known as Twitter). A maximum of two sponsored posts are available per month.

Rates:

30-Second Video or Static Ad: $1,320 | $600 (Foundation Partner Discount)

Clickable image or commercial appears on IHMM‘s social media channels. Please include text to use with your image ad or video.

Image Ad Dimensions: 1200×627 px or 1200×1200 px
File Format: GIF, JPEG
File Size: 40 KB

Video Ad Format: MP4 no more than 30 seconds in length.

Post Description Text: Your social media text description will begin with the words “Sponsored Content.”

Character Count Limits for Supplied Text:

Facebook: 700-character max
Twitter: 280-character max (includes the “Sponsored Content” text)
LinkedIn: 700-character max (includes the “Sponsored Content” text)

For more information, contact Adam Saari at [email protected]

Download the IHMM Ad Prospectus in PDF Format Here.

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